MEUNDIES "FEEL FREE" CAMPAIGN
The FeelFree collection was designed with comfort and inclusivity in mind, expanding on MeUndies' core line to offer underwear that fits well and feels great for women of all sizes, with five new silhouettes. The campaign focused on confidence and comfort, empowering wearers to feel free in their own skin.
We featured influencers like Ayesha Perry-Iqbal (@ayeshapi), Jen Winston (@jenerous), Ashley C. Ford (@smashfizzle), and Aja Dang (@ajadang). Throughout the campaign, they shared how the FeelFree collection made them feel—confident and comfortable—building an emotional connection with both our community and theirs.
Role: Designer + Art Director
Creative Team: Oscar Zaldaña, Diana Mora, Nick Ciavarella, Marie Nahon